Marketing Your Home the Cheap and Easy Way
Posted on January 6th, 2010 by Jonathan Dalton
“Gee, cousin Billy. Thanks for listing our house for us. We really appreciate it.”
“What’s family for? Besides, I finished real estate school two weeks ago. What else do I have to do right now?”
“Sell our house, of course! So when does the photographer get here?”
“Oh, I can’t hire a photographer since I’m charging you almost nothing, Jim. But don’t worry. I’ll take care of everything.”
“No problem. Did you bring your digital camera?”
“Digital? Ahhhh, those things are overrated. But I did bring my camera. Just move away from the table so I can get a picture.”
“Ummmm … okay.”
*** snap, flash ***
“How’d it turn out, Cousin Billy?”
“Can’t quite tell yet … keep shaking it and it should come around.”

(Actual photograph from an actual listing in the Arizona Regional MLS.)
[tags]Phoenix real estate[/tags]


Funny, I didn’t know you could buy Polaroid film anymore. Another example that makes us proud of our profession.
[...] An actual Polaroid picture is used in an Phoenix MLS listing! [...]
I think it entices buyers to look more closely at the property… brilliant marketing strategy
Hilarious. I love the irony of slapping down new technology (digital cameras… (well, relatively new technology)) and then using another new technology (the Internet) to convey the point… er, what is the point?
Did I slap down digital cameras? Oh wait … that was irony.