A Day in the Phoenix Real Estate Market

As Jimmy Buffett once sang, I’ve had good days and bad days and going half made days. And in the past I’d also say if the phone doesn’t ring, it’s me. But those days are slipping behind me as the client appreciation program I’ve put into place has put this business into focus.

This morning was spent on two brief appointments. The first was a chance to meet a guy who bought a casita in Westbrook Village from me back in October. We’d talked on the phone a few dozen times and he’d purchased the place through me but we hadn’t met in person until a couple of hours back. Adult beverages will follow later this month.

Not coincidentally, the second trip was to his best friend’s place around the corner in Peoria’s Fletcher Heights subdivision where I dropped off this month’s extravagant gift for my local clients:

Really, who couldn’t use a bottle of Comet? You can’t read the sticker on the back but it says we’d like to help you get your 2010 off to a clean start.

Right about now you’d be justified in asking what this has to do with real estate. About the Phoenix real estate market specifically, not much. But about the business of real estate? Absolutely everything.

Just because I’m involved in a couple dozen transactions every single year doesn’t mean my clients are. And it’s the people side of this business that really matters. Let others tell you how big their commission checks are (proclamations that only seem to come on those rare moments when checks do come to them.) That’s just not the point.

Real estate is the wonderful lady who we got under contract yesterday in Ventana Lakes after a full four months of searching the Valley from Scottsdale to Sun City. It’s about her standard poodle and two cats who soon will escape the extended stay hotel.

And from a business perspective, it’s also about the nearly 1,300-square foot casita she is purchasing with my assistance for 10 percent below list price and even more below the current market. Her lesson, and that of my client newly arrived in Westbrook, are the lessons I’ve been preaching for months.

Deals do exist. Neither of these involved short sales or bank owned properties. What they did involve was mutual commitment between my client and me and the ability to see the deal possible behind the list price in the MLS.

It’s what I do, when I’m not delivering Comet, sponges or pointsettias.

[tags]Phoenix real estate[/tags]

Jonathan Dalton

Jonathan Dalton is a 40-plus-year resident of the Valley and has been helping folks buy and sell homes since 2004. He can be reached at 602-502-9693 or info at allphoenixrealestate.com.


  • Richard Stabile Bergen County New Homes 8 years ago

    When you care about each client as if they were your cousin, you will always have clients.

  • Jonathan Dalton 8 years ago

    Just heard from one client who says his wife’s thrilled about all the cleaning he’s made her do since they received the comet.

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