Another weekend spent showing homes in the Phoenix real estate market and a few more lessons learned:
- Cigarette smoke is the gift that never leaves. If you happen to be nicotine addicted, go out on the porch.
- Dogs are a man’s best friend and cat urine is a seller’s worst enemy.
- The comps don’t lie. If you’re priced above the last sale for the identical model with the same upgrades and view, you better have a reason. And it still may not matter.
- The comps do lie. What’s your home worth? Whatever someone’s willing to pay for it.
- A lot of real estate marketing is overrated. What matters most? Price, location and high quality pictures in the Arizona Regional MLS. (Additional footnote – the color flyers on the kitchen counter didn’t bring a buyer. I did.
- Supermarkets can’t be close enough.
- Major roads can’t be far enough.
- Cash and a quick close may not give a buyer carte blanche, but they sure help.
- Offering slightly more often will bring a lower counter offer than a lower starting price.
- Whatever directions the agents give in the MLS, at least two streets and three turns are almost certain to be wrong.
[tags]Phoenix real estate[/tags]