What’s Behind Door Number Two?

Jonathan Dalton, Phoenix Real Estate AgentAmong the 100+ property flyers I received today was this beauty …

“Sell Estancia – Drive a New Car”

And I don’t even have to sell the whole subdivision, just one nearly $4 million listing in the middle of the community. If I do this by October 15, I’ll be the proud owner of a BMW Z4.

Oh wait … I wouldn’t be the owner. I’d receive a three-year lease instead.

Damn … I was all set to show and sell the home until I noticed that detail.

Forget the parlor tricks, sellers. Lower the price, lower the price, lower the price.

More on this concept coming tomorrow.

[tags]real estate marketing, home values, Phoenix real estate[/tags]

Jonathan Dalton

Jonathan Dalton is a 40-plus-year resident of the Valley and has been helping folks buy and sell homes since 2004. He can be reached at 602-502-9693 or info at allphoenixrealestate.com.